Erli Grünzweil (b. 1992) is a photographer and art director based in Vienna. His work lies at the intersection of observational and staged photography. He is questioning the medium itself through bringing it to its boundaries—the boundaries of lens-based and computer-generated pictures, static and moving images, fact and fiction, fine art and applied photography. The outcome are hybrids which seemingly show ordinary situations or random things, but through aesthetics, types of image production and context it goes deeper and addresses social, political and personal matters. Working for magazines and newspapers including Zeit Magazin, SZ Magazin, Die Zeit, Zeit Campus, Zeit Verbrechen, Der Freitag and Das Magazin.
Cover and Coverstory for Zeit Verbrechen No. 11
Photo editor: Chantal Seitz
Art direction: Haika Hinze
Design: Julia Steinbrecher
Texts: Chantale Rau, Julia Kopatzki
2021
Staged images about the Munchhausen syndrome by proxy — a condition in which a caregiver creates the appearance of health problems in another person, typically their child.
Elements of Memory by Nadja Zerunian and Anna Zimmermann
2021
Rondo Modepreis Winner 2021 Larissa Falk
Collection & Styling: Larissa Falk
Model: Isabell Eberhardt
Hair & Make-up: Max Artemis
Assistance: Muhassad Al-Ani
Production: Anne Feldkamp
2021
Goldcollection for ÖBB
Agency: Virtue Austria
Creative Direction: Alf Plessow
Production: Marie Elsissi/Virtue Austria
H&M: Lydia Bredl
Set Design: Raffaela Nikoll
Photo Assistance: Dejan Ivkovic
Jewellery: Juls
2021
Real Intimacy In Virtual Happy Hours by Bettina Willnauer
Fashion and concept: Bettina Willnauer
Set Design: Lino Gasparitsch
2021
Detached from the human body, held up by static, animalistic figures, four textiles are shown. They pose the questions: What is real intimacy? Can it exist at a distance — online only?
Carl Auböck for Laand Studio
2021
Opposite Sports Club by Stefanie Wurnitsch and Felix Malmborg
2021
FZ No. 19 by Ferrari Zöchling
Textile Prints and Model: Bettina Willnauer
Special Thanks: Lino Gasparitsch
2021
Still Lifes for Republik Magazine about taxes
2021
Em-Dash Scarf Baroness Elsa v. Freytag-Loringhoven by Astrid Seme
Assistance: Muhassad Al-Ani
2021
This em-dash is a homage to Dadaist artist and poet Elsa von Freytag-Loringhoven (1874 – 1927). Her poems; performances; costumes and lifestyle all made a point of challenging established bourgeois artistic and moral conventions with an unapologetically feminist, proto-punk aesthetic. Elsa’s ‘signature’ in writing was her manic use of em dashes within her poems. In a quick and simple dash, Elsa had found the perfect material for an expansive range of meaning. The em dash is flexible, working as an appropriation of silence, as acting dissonance, as interruption, as occupying space.
Souvenirs of Loneliness by Nadja Zerunian and Anna Zimmermann
Assistance: Nora Hollstein
2020
Gedichte und Gerichte
Calendar 2021, 23 × 21 cm
Gedichte: Amelie Schlögelhofer
Gerichte: Susanna Hofer
Photography: Susanna Hofer and Erli Grünzweil
Art Direction: Erli Grünzweil
2021
order here
And we give thee knowledge for Hot Potato
Assistance: Muhassad Al-Ani
2020
Good Vids, Vile Times for Ant Antic
Art Direction and Artwork
2020
Installation World Wide Washing by easycenter.eu
2020
FAZ Quarterly asked me about the future after covid-19. During isolation I took this image and tried to stay positive and imagine a world I’m longing for. A world which will keep on turning even though a little bit slower and more cautious with a more kind, sustainable and conscious society.
Helping hand: Noah Brenner
2020
Ant Antic
2020
Oh My, Fly; 2020
pigment print on fine art paper, 24 × 18 cm, framed (blue), edition of 10 (+2)
Untitled from Mundane Confusion Constant Mystification, 2018
pigment print on fine art paper, 56 × 45 cm, framed (oak natural) with exhibition glass, edition of 10 (+2)
Untitled from Mundane Confusion Constant Mystification, 2018
pigment print on fine art paper, 56 × 45 cm, framed (oak natural) with exhibition glass, edition of 10 (+2)
Untitled from Mundane Confusion Constant Mystification, 2018
pigment print on fine art paper, 56 × 45 cm, framed (oak natural) with exhibition glass, edition of 10 (+2)
Pink Plastic Bag, 2017
pigment print on fine art paper, 56 × 45 cm, edition of 10 (+2)
2020
CCA Jury Member for Photography and Illustration
Dec 2019–Feb 2020
Sueddeutsche Zeitung Magazin, Graphic Design, Munich
since 2016
Applied Photography and Time-based Media at the University of Applied Arts Vienna
2014–2016
Graphic Designer at Monopol Medien, Vienna
2012–2014
College for Graphic Design, Linz
Part of
Fountain’s Edit
Present Perfect Production
Connected Archives
Editorial
Zeit Magazin, Sueddeutsche Zeitung Magazin, Zeit Verbrechen, Die Zeit, FAZ Quarterly, Das Magazin, Gossamer, Zeit Campus, Der Standard RONDO, Zeit Leo, Der Freitag, Die Presse Schaufenster, The Gap, Chapter, Emotion
Clients
Ant Antic, brut Vienna, easycenter.eu, Ferrari Zöchling, Hutchison Drei, Hot Potato Newspaper, L’Amour du Pain, moodley vienna, ÖBB, One Plus Nord, OrtnerSchinko, Anna Paul, Astrid Seme, Standard Experimente, SZ Magazin Shop, Walde Seifen, Nadja Zerunian, Anna Zimmermann
Publications
Gedichte und Gerichte, self-published, 2020
Temporäre Unordnung, De Gruyter, 2020
Tippgemeinschaft 2020, 2020
DISZIPLIN, Pool Publishing, 2020
Dreaming Is Okay, self-published, 2019
Der Standard ALBUM, 2019
uppers & downers Magazine, 2019
Interviews, Texts and Features
Fisheye Magazine, 2021
Vostok Magazine, 2021
C41 Magazine, 2021
Diversions Gallery, 2020
Booooooom, 2020
C41 Magazine, 2020
Der Standard RONDO, 2020
The Gap, Wortwechsel, 2019
Die Presse Schaufenster, 2019
Latest Exhibitions
Off Grid Festival w/ Fountain’s Edit, Die Schöne, Vienna/AT
Dreaming Is Okay, Vienna Design Week, Vienna/AT
Propeller, Fotogalerie Wien, Vienna/AT
81 Steps, Ausstellung in der Lindengasse 1, Vienna/AT
Realities, Forward Festival, Vienna/AT
Studio Protest, Vienna Design Week, Vienna/AT
Realities, Burggasse98/Improper Walls, Vienna/AT
F5, Shizzle, Vienna/AT